Design OF

Design OF

Design OF featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Flow

Flow is an innovative AI interactive art project enabling real-time engagement between the audience and AI generated artworks. By utilizing generative art models and motion capture technology, users can input image descriptions, with AI artworks appearing instantly on the screen. Additionally, the audience can modify the AI art through body movements, transforming it from a static image into a dynamic experience. This innovation allows non-professionals to explore and appreciate the creative possibilities of AI art, expanding the boundaries of traditional artistic expression.

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Texture Maker

Texture Maker, positioned as an expert in food texture design, has redefined its brand strategy and identity to support global expansion. Built on food science and design expertise, the new system reflects the mission to create standout products with clients. Through months of in depth discussions with external branding teams, it highlights the ability to lead trends, deliver diverse solutions, and craft products that inspire delightful and surprising culinary experiences worldwide.

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Omar Khayyam

To commemorate the 975th birth anniversary of Omar Khayyam, this project presents urban posters featuring his timeless poetry. The designs integrate Persian typography with English translations in the upper left, bringing his philosophical reflections to public spaces such as metro stations, buses, and city streets, making his wisdom accessible to all and fostering a cultural dialogue between past and present.

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Curiosity Blocks

This work was created for an exhibition aimed at introducing children to the fun of coding. It is an animation using a technique called anamorphosis, where images are distorted in advance to appear correctly when reflected in a cylindrical mirror; essentially, a moving anamorphosis. Multiple animation parts are combined to represent the idea that new discoveries are born when curiosity connects and overlaps. The artist, who is also a printmaker, superimposed the relationship between a block and a print onto the relationship between the image on the display and the image in the mirror.

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HarvardXR 2024

Extended Intelligence uses generative design to create a dynamic visual identity reflecting AI and XR. With procedural generation in C4D, randomized pixel matrices integrate AI and XR, reinforcing the conference's themes. This scalable system adapts across digital screens, signage, and print materials. A structured color palette differentiates participant identities, ensuring clarity. By leveraging generative techniques, the identity embodies innovation and future focused design.

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Grovehood Collective

Grovehood Collective partners with earth friendly boutique farms to create a transparent extra virgin olive oil brand in the Netherlands. The visual identity balances tradition and modernity, emphasizing authenticity and traceability. A vintage inspired label with custom cut details and refined typography reflects craftsmanship and shows all the details of olive origin. The olive with orbits symbol honors the dedication of family run farms whose world turn around this fruit, while an earthy color palette highlights the products natural origins, forming a cohesive packaging system.

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