Mrs T
Mrs T is a corporate design for a fine food manufactory that uses tea as an ingredient in baked goods and delicacies. The visual identity has a clean and elegant look, with mostly white packaging supported by three corporate colors. The logo acts as a frame that marks every item made in the manufactory, and it is applied in golden hot foil on the business cards. The chosen fonts recall handwritten labels and underline the handmade character of the goods. Bags and glass jars are sealed and labeled on the outside to protect the food inside.
Mrs T Corporate Design by Julia Hell was featured as an innovative illustration of communication design by the A' Design Award. Mrs T Corporate Design was awarded the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2018. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design recognition program that celebrates excellent design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
