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Benin Branding

Benin

Benin is a brand identity created for a family-run coffee company with more than 30 years of experience. The identity supports the expansion of the coffee shop business into a franchise model. A smiling Cherub icon serves as the central symbol, referring to the Renaissance and to Italy, the homeland of premium coffee. Bright pink, blue, yellow and red tones and a texture of angelic clouds carry a cheerful mood. To-go cups and paper bags are printed on natural paper with CMYK offset, while metal tins preserve coffee quality.

Benin Branding by Anja Zambelli Colak was selected as a creative illustration of communication design by the A' Design Award & Competition. Benin Branding received the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2021. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design prize which celebrates outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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