WeAre4810
WeAre4810, WeAreFamily is the new concept used to relaunch the Brand. It becomes the container and symbol of all the group's activities. The use of highly contemporary and solid numbers conveys the feeling of certainty and contemporariness as the numbers can in their turn become containers of images. From Rental to Shopping and up to the true novelty the Food. WeAreFood is the space where every day is divided into 4 moments; a concept that is enhanced by the clock whose arms are a fork and a spoon. A clock that from the graphical point of view is a mix between present, past and future.
WeAre4810 Brand Indentity by Laura Ferrario has been identified as an innovative representation of communication design by the A' Design Awards. WeAre4810 Brand Indentity won the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2021. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design accolade that recognizes excellent design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
